Use cases / Podcast Guest Booking
Use case
Podcast Guest Booking
Get booked on the shows your buyers listen to — without a marketplace or a retainer.
Most founders and experts know they should be on podcasts, but the actual work — finding relevant shows, crafting a pitch the host will read, following up without being annoying — is a full-time job. Chuhching's PitchIQ module handles the entire pipeline: discover shows by topic and audience fit, generate personalized pitches grounded in recent episodes, send from your own email, and track every conversation in a CRM you own.
The problem
- ✕Spending hours searching for podcasts that match your niche and actually accept guests
- ✕Writing generic pitches that hosts ignore because they aren't personalized
- ✕Losing track of who you pitched, who replied, and who needs a follow-up
- ✕Paying $3,000–$10,000/month to a booking agency for a dozen interviews
How Chuhching solves it
- 1
Build your guest profile
Add your expertise, talking points, and the audiences you want to reach. The AI uses this to match and pitch.
- 2
Discover relevant shows
Search by topic, audience size, or keyword. Results include host contact info, recent episode topics, and guest history.
- 3
Generate personalized pitches
Each pitch references the host's recent episodes and explains why you're a fit — not a template, a real reason to reply.
- 4
Send from your own email
Pitches go out from your domain, not a marketplace inbox. The host sees a real person, not a platform notification.
- 5
Automate follow-ups
Sequences handle the nudge cadence. When a host replies, the thread moves through your pipeline automatically.
Key features
- ✓Podcast discovery with audience and topic filters
- ✓AI pitch generation grounded in episode research
- ✓Email sequences with automated follow-ups
- ✓CRM pipeline tracking every conversation
- ✓Public expert profile indexed by search engines
The outcome
You run targeted outreach to the specific shows your audience listens to, own every relationship in your CRM, and pay a fraction of what an agency charges — or nothing on the free tier.
Frequently asked questions
How is this different from PodMatch or Matchmaker.fm?
Marketplaces limit you to shows that opted into their network. Chuhching pitches any podcast on the open web — including the niche shows your buyers actually trust — with personalized outreach from your own email.
Do I need to write my own pitches?
No. The AI writes a pitch for each show using your profile, the host's recent episodes, and your talking points. You can edit before sending or let it go.
What does it cost?
The CRM, guest profile, and discovery are free. Sending pitches and follow-ups is on the paid plan starting at $59/month — still a fraction of a $5K/month booking agency.
Start free — upgrade when you’re ready
The CRM, booking, analytics, time tracking, and your first community are free. Pay only when you add outreach, social, or more workspaces.
Get started free